ASPIRE: A Model for Building Cultures Where Everyone Can Flourish

April 2026
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ABSTRACT

In this article, the author reflects, as a practitioner, on a collaboration between her, her business partner, and Dr Sue Roffey in which they created a tool to help people explore and understand their context. Inspired by the strengths cards they had already designed and Dr Roffey’s ASPIRE model of flourishing, they worked together to create a framework for groups to use for conversations of hope and appreciation.

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Author: Michele Deeks

A chartered psychologist with over 25 years of experience, Michele is an occupational psychologist using positive psychology to develop simple, practical solutions to help leaders, teams and staff to flourish. She is a director of Work Positive and a co-creator of the At My Best range of products.

Contact: mdeeks@workpositive.com

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