Appreciative Inquiry Research Review & Notes

August 2014
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The purpose of this article is to highlight basic and applied research on SOAR that has taken SOAR beyond its original purpose of strategic thinking and planning applications. The eight empirical studies address, among other topics, how SOAR has been used: to build trust to increase supplier and customer performance; to build strategic capacity; in executive coaching; to build organizational collective motivation. These empirical studies exemplify researching the theory and practical efficacy of SOAR.


Author: Jackie Stavros

Jackie Stavros is a professor at Lawrence Technological University’s College of Business and IT. Her passion is working with others to discover their strengths, opportunities, aspirations and results for positive change and applying AI in everyday conversations to fuel productive and meaningful engagement ( 


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Author: Matthew L. Cole

Matt Cole is an associate professor at Lawrence Technological University’s College of Management and Founder of PRONEWS LLC. He teaches undergraduate and graduate courses in business statistics, principles of management, human resource management, entrepreneurship, and organization development and change. His research focuses on POS, SOAR, teams and research methods in business.


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Author: Jennifer Hitchcock,

Jennifer Hitchcock, DBA is the executive director for Research and Technology Integration for the U.S. Army Tank Automotive Research and Development Center. A DBA candidate at Lawrence Technological University, her research interests include organization development and organizational behavior, specifically focusing on organizational collective motivation. E:

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  1. Benoite

    Thank you for introducing the SOAR approach

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