Enhancing profitability through business process excellence: The Green Mountain Coffee Roasters’ story (2003)

This article provides a snapshot of the unique approach to the Design phase of the Appreciative Inquiry methodology as the company sought to: discover its core strengths and capacities; envision opportunities for positive change; design the change into the organization’s systems, structures, products and culture, and implement sustaining change.

This article is 1 of 6 FREE articles as prelude to the May 2017 issue. In this issue the authors reflect upon previous articles and give us an insight in the long-term results of earlier projects involving strength-based interventions. 

When you subscribe to AI Practitioner, you receive all issues of 2017 and these six free articles in your account.